ShopLiftr Blog

The New Marketing Imperative In 2025's hyper-competitive digital landscape, speed to market is eclipsing sheer budget size as the...

Drawing from ShopLiftr's analysis of over 1.7 million trade promotions per year across 300 leading U.S. grocery retailers, we reveal...

The Evolving Retail Landscape As we navigate through 2025, the retail industry faces unprecedented challenges in pricing strategy and...

The recent Retail Media Summit in Toronto  unveiled transformative insights into the future of retail media, where industry leaders...

From quarterly trends to top-performing categories, ShopLiftr's in-depth analysis of 2024 grocery trade promotions offers key insights.

As we emerge from a challenging 2024 marked by inflation pressures and economic uncertainty, the digital marketing landscape continues to...

As we approach 2025, the retail landscape is undergoing a dramatic transformation. The long-standing narrative of e-commerce versus...

It's been a week since the GroceryShop conference ended, but the learnings and insights are still resonating. Let's recap the key...

In the dynamic world of grocery retail and consumer packaged goods (CPG) brands, data-driven promotion strategies are transforming...

The fast food industry, a staple of American dining, faces new challenges as economic shifts affect prices and consumer behavior....

A recent article by Restaurant Business Online focused on the restaurant industry's current challenges and their implications for...

Unlocking CTV’s potential: Hyper-personalization meets programmatic advertising with ShopLiftr. 🚀

In the rapidly evolving landscape of grocery retail and consumer packaged goods (CPG) brands, the strategic use of data-driven promotion...

In the ever-evolving food retailer sector, loyalty is currency, and more than half of key food industry players are investing heavily in...

Leveraging ShopLiftr’s trade promotion data results from 2023, here are some tailored recommendations for brands and retailers to...

ShopLiftr's data-rich exploration of 2023 grocery trade promotions reveals the tactics of winning retailers & preferred consumer categories.